Artist of the Month: Krista Earle
March 7, 2017
A Message from the President (March 2017)
March 7, 2017

Don’t Miss the CMAOntario RoadShow in Ottawa this Month


Saturday, March 18, 2017

The Observatory at Algonquin College
1385 Woodroffe Ave., Ottawa, ON

The Country Music Association of Ontario (CMAOntario) is pleased to announce the CMAOntario RoadShow: Learning Exchange and Showcase to be held at The Observatory at Algonquin College, on Saturday, March 18, 2017. The event will consist of a daylong program of educational seminars for aspiring industry professionals, artists and songwriters, featuring a truckload of experts, like:

  • Legendary Canadian chart-topping artist and songwriter, Charlie Major
  • Doug Oliver from the award-winning group, Cold Creek County
  • UTA’s ace agent Stefanie Purificati, whose roster includes Alan Doyle, Paul Brandt, Bruce Cockburn and Sam Roberts
  • Award-winning songwriter Tyler Wilkinson (Small Town Pistols, The Wilkinsons)
  • Celebrated singer/songwriter Jeremy Fisher
  • Award-winning songwriter and producer Brian Allen
  • Public relations guru and founder of HC Consulting, Holly Cybulski
  • President of Hummel Entertainment and Marketing/Promotion/Management executive at Royalty Records (Hey Romeo, The Boom Chucka Boys, Tristan Horncastle, Chris Buck Band), Kathryn Hummel
  • Country star and hit songwriter Bruce Good (The Good Brothers)
  • Director of National Promotion at Big Machine Label Group (Florida Georgia Line, Thomas Rhett), Ron Harwood
  • Owner of AM to FM Promotions, Andrea Morris
  • Founder of Sooks Productions & Entertainment Services, Jenn Sookdeo
  • Country radio experts Amanda Kingsland (PD at Country 101.1) and Dayna Bourgoin (PD at New Country 94)
  • Senior Marketing Manager at Wax Records (Autumn Hill), Martin MacPhail

Email with “RoadShow Ottawa” in the subject line to register.

Tickets for the RoadShow Learning Exchange are $25.00 for CMAOntario members and $30.00 for non-members. Price includes lunch.

The on-site lunch gives attendees an opportunity to network with our panelists.

Registration begins at 8:30am, with our first panel kicking off the day at 9:15am.


9:15am – 10:45am
Stand by Your Brand: Developing Your Image and Brand as an Artist 

In the current music market, personal branding, sponsorships, innovative distribution, and public image have all become key aspects for an artist’s success. Everything an artist does, says, looks like, and sounds like, is a direct or indirect form of advertising. Artists owe it to themselves to look at their art as a commodity and craft their brand to complement their art. This session will discuss these concepts and examine the tools that artists are using to differentiate themselves, connect with fans, and maximize their brand equity.

10:55am – 12:25am
Sweet Teams Are Made of This: Building Your Team & Getting Your Music Out There

Music is a team sport and having the right team in place is crucial to an artist’s success in today’s environment. While there is no “right” way to choose your players, you need smart, competent people focused on your band’s future. A strong team pushes everyone involved to do their best, raises the quality of everything you do, and in the end, helps you win.

12:25pm – 1:35pm
Networking Lunch

1:45pm – 3:00pm
We’re All Ears: Demo Listening Session

At last, the captive audience you’ve always wanted! This session allows you to bring a demo and get direct feedback from music professionals – those who listen to demos as part of their job – from both a craft and business point of view. Find out what these experts have to say about song structure, lyric writing and generally how to improve your songs. You’ll also have a chance to put the panel on the spot during our Q & A. Bring your song on a USB drive – mp3 format – plus 3 printed copies of the lyrics.

3:15pm – 4:30pm
Don’t Bore Us, Get to the Chorus: Songwriting Panel

Some songs just flow out fully formed and some are crafted and laboured over for months. Hear professional songwriters discuss the mysteries and pleasures of writing songs for a living, techniques for crafting songs for radio, tips for finding inspiration and exercises to ignite the creative process, illustrated with live performances. Whether you’re an aspiring country star, songwriter or both, you will want to be here for this unique presentation.


And that’s not all! We continue from 7:00pm – 9:00pm in the Observatory with the New Faces Acoustic Showcase featuring:

Don’t let someone else tell you what you missed – BE THERE!


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